When It’s Time to Join Forces: Why More RIAs Are Finding Strength in Partnership

As someone who has spent years helping advisors build practices and navigate transitions, I can say with confidence: the “go it alone” era is giving way to something far more collaborative. More and more hybrid and Registered Investment Advisors (RIAs) are choosing to merge with larger firms or tuck into established practices, and it’s not just about scale. It’s about sustainability, community, and creating a better experience for clients and advisors alike.

Whether you’re nearing retirement, hitting an inflection point in growth, or simply feeling the weight of wearing all the hats, this blog is for you. Let me walk you through why so many of your peers are deciding that joining forces isn’t giving up control—it’s gaining a clearer path forward.

The Ceiling of Complexity Is Real
Many solo advisors and small RIA owners reach a point where the business becomes more about managing operations than serving clients. Compliance burdens increase. Technology becomes fragmented. HR issues pile up. It’s not that the business is broken—it’s that it no longer fits the life you want to lead or the level of service you want to offer.

Joining a firm like Crux Wealth Advisors removes many of these obstacles. Our fully integrated technology platform, outsourced compliance and business management support, and turnkey solutions for financial planning, investment models, and marketing free up your time and energy so you can get back to doing what you do best: advising clients and growing relationships.

Scale Brings Strength
One of the most compelling reasons advisors merge or join a larger firm is the access to scale. At Crux, you gain:

  • Better pricing power on custodians and technology
  • In-house specialists in tax, estate, investment research, and planning
  • Full-service HR and business operations support
  • Scalable client solutions and a proven Life & Wealth Optimization process
  • Transition support including ACAT reimbursement and platform integration

You become part of something bigger—and so do your clients. That peace of mind is something many advisors can’t put a price on.

You’re Not Alone Anymore
Advisors often underestimate how isolating it can be to run a firm. The beauty of joining a team is that you no longer have to make every decision alone. You’re surrounded by like-minded professionals with deep M&A experience and a shared commitment to growth, innovation, and client care.

Whether it’s a full merger, strategic tuck-in, or hybrid affiliation, Crux offers supported independence—empowering you to maintain your autonomy while leveraging resources that multiply your impact. Culture matters—and when you find the right fit, it becomes a force multiplier.

The Retirement Conversation: Monetizing Your Life’s Work
If you’re approaching the final chapters of your advisory career, you’ve likely asked yourself, “What’s next?” For many, the answer is finding a trusted partner who will care for your clients the way you have—and reward you for the value you’ve built.

At Crux, our tailored succession planning model ensures:

  • A gradual transition on your terms
  • A tax-efficient path to monetize your equity
  • Flexible buyout options, including partial and long-term structures
  • A client-first continuity strategy that protects your legacy

With nearly one-third of advisors projected to retire over the next decade, having a clear business continuity plan isn’t just smart—it’s essential.

You Can Still Be You
One common concern I hear is, “Will I lose my identity?” The truth is, the best partnerships are built around enhancing what you already do well. Whether you’re joining as a partner, team lead, or senior advisor, the goal isn’t to change you—it’s to support and amplify you.

At Crux, we don’t believe in one-size-fits-all deals. We design personalized affiliation, acquisition, and succession plans that reflect your vision and your voice. Your clients stay with you, and your investment philosophy remains intact. You gain tools, resources, and strategic direction to grow your practice with confidence.

Is It Time to Explore a New Chapter?
If any part of this resonates, you’re not alone. Every month, we speak with advisors who are curious, concerned, and quietly contemplating their next move. My advice? Start the conversation early—before a decision is forced upon you.

There’s no one-size-fits-all solution, but there are options that align with your values, goals, and legacy. Whether you’re looking to expand your reach, simplify your life, or secure your exit, the right partner can make all the difference.

Final Thoughts
You built something meaningful. Now make sure the next chapter is just as intentional.

Whether you want to remain fully independent with back-office support, tuck into a community that shares your vision, or create a succession plan for the long term, we’re here to help you explore the possibilities—with clarity and confidence.

Ready for a confidential conversation? So am I. Click here to email me and let’s explore what your next chapter could look like.

Contact Travis for a confidential conversation.

Author
Travis Alexander, CRPC®

​CHIEF EXECUTIVE OFFICER